This is how to sell anything to anyone ...

In a sales meeting your main focus is the human connection between you and the potential client.                                                        
The actual sale is a consequence of doing your job well.       
                                                                              Top salespeople focus less on selling and more on helping people and resolving their objections.                                                     
Approaching the sales call with the mindset of helping the customer is extremely powerful.                                              
Don't go into the call with the idea "i have to sell to this dude ..."!                                  
Go in with an open heart to help the man because if he feels you want to sell to him just to make money, you've lost the sale.    
The things you'll run into most in the sales call and without which you can't really make the sale are objections.              
People throw objections in the following moments:

- When they don't want to buy.                             
- When you're violent with them.                        
- When you use any manipulative or aggressive strategy to convince him and he realizes it.                                                                      
- When he thinks your product/service is not right for him.                                                               
You need to find out what his real objections are. If you don't have accurate information, then you can't reposition.       
You'll just fire bullets in the dark.                   
And how do you find out his real objections?                                                               
By asking questions!                                          
But not the "Why don't you buy?" kind of questions, or "What would make you buy?" ...                                                                        
The questions I refer to are meant to draw out of a man his inner and outer truth and, most importantly, his emotions and feelings.                                              
The questions are not designed for people to say what you want to hear. If that's what you expect to get out of people, you won't make much of a sale...                                                                          
I mean, take it logically, who knows more about the potential customer, you or them? Obviously him!                                         
Don't try to persuade people, learn to ask the questions in such a way that they will later convince themselves that it's the right decision for them.                                      
By asking the right questions you break down objections.

How do you get a person to convince themselves?                                                             
You convince him by asking him questions over and over again!                     
You only know your solution, which will help and support him, but you don't know what he really needs.                               
If you know how to ask the right questions, you won't need to learn so much about: presentation, storytelling, closing techniques and doing the objection solving so much.                              
Because in the process, you'll resolve his objections, but the coolest thing is that the potential client will feel like he's resolving them himself.                                     
People have only a few reasons why they wouldn't buy:             
                                                                                   - I don't trust you.                                                      
 - I don't like you.                                                      
 - I don't need you.                                                    
- I don't need this right now.                                 
- I can't afford it.                                                     
If you can answer these questions and objections or if you can resolve these issues in the sales call or meeting, the prospect will buy.                                                   
Basically your role is to resolve his objections to give him a new perspective, one he hasn't thought of.                                   
The secret that stops people from objecting: Don't talk too much!             
Ask questions, don't present almost anything...                                                                  
When you ask questions, you're not aggressive about anything, you're totally pressure free. :)
That way, you get out all the emotions and feelings he's feeling!                                     
He knows more about himself, obviously! And then - you let the man say his stuff.
How do you do that? By asking questions. :)                                                              
If you know how to ask the full questions and then listen - you don't have to do closing!                                                                       
Listening is the most important tool in a salesman's quiver!
This helps you get the truth out and overcome real objections.                                    
So keep digging, keep asking questions until you find the objections and help the man work them out piece by piece.               
Remember, the secret of those who are No. 1 in sales is that they help, listen and advise people.                                                        
Many sales we lose because we don't understand the customer's reality exactly!                                                                      
When the customer talks, they think they are 100% committed, which is why it's good for them to say it, not you ...                  
Let him answer for himself, that way his answer will be the cornerstone that will convince him.                                                         
And you don't have to convince him with anything.
When the man convinces himself he imagines himself using that solution. Your solution!                                                          

Only then is it a closed sale.